This is an overview of the workflow. If you have some familiarity with the tools I’ll discuss in this dojo, you should be ready to start after this. Visit each step in the workflow to find a collection of guides focusing on the stage you wish to learn more about.
What you’ll need
Frase is the AI research assistant. It will go out and get the research you need to better understand your topic so you can write a better article on the subject.
Shortly is the AI writing assistant based on OpenAI’s GPT-3. It will help you write articles — whether you’re looking for a unique angle or need content fast.
Grammarly Premium is the AI editor that significantly reduces the time you will spend editing and brings clarity/tone to your writing.
I use these three applications together to help me create original, well-researched, well-written articles quickly. Let’s take a look at all the steps real quick before we go through each step.
All the workflow steps
Here you’re coming up with ideas to create content about. Ideas can be found in various ways, perhaps audiobooks, podcasts, the world around you, in courses, blogs, conversations with others, or even AI tools like Frase and ShortlyAI.
Essentially, when something resonates with you, no matter where you found it, write it down — add it to your list of ideas to come back to when you need something to write about.
In addition to coming up with the idea to write about, I’ll also discuss expanding your understanding of the topic before moving on into the research step — where you’ll really dive into studying your subject in-depth.
Armed with your topic idea, it’s time to become smart on the subject so you can craft a high-quality article. You’ll need to know about the topic so you can back up any claims you make in your writing with facts, studies, stories, or examples.
You’ll do almost all of your research using Frase because it will bring all the research to you — where you can review it all in one place, saving you a ton of time. It will also give you some competitive analysis with the other articles that rank for the term you are targeting. We’ll go over this more in the SEO step.
During your research, you should be crafting an outline of the article you will eventually write (do this in the “content brief” tab in Frase). This outline will inform your writing, keep you on track, and guide your reader through your article.
Try to make each heading in the outline as actionable as you can for your reader — and once you have your outline complete it’s time to begin writing.
Writing / Content
With the outline you created in the previous step, you’ll be adding the content between all the actionable headings. It’s important to always keep in mind the readers intent while you’re writing.
A good writer will know exactly why the reader is reading their article in the first place — and craft the content to answer their target audience’s needs precisely.
To write quickly, you’ll use ShortlyAI as a writing assistant that will help you complete your sentences and paragraphs and bring new angles to your writing. It’s important to note this is not automatic, full article generation. Instead, as the author, it’s you working with the AI assistant, taking turns writing to complete the article.
The result is a first draft that is quickly written through a combination of your own writing and the AI contributions. Once the first draft is complete, it’s time to optimize it for uncle Google.
I want to remind you to dive into each step in-depth — especially here in the writing step, where I show you how to make the most of ShortlyAI.
Now that you have the first draft, it’s time to optimize your article for search engines. That means finding content gaps, relevant topic analysis, and then optimizing your article for Google so people can find it. Your article must reach the audience you seek to help. It’s the first step to building your audience by using content.
We will turn to Frase again to perform this optimization. Paste your first draft into the “my content” tab in Frase and let it work its magic. Once it’s done, use the “topic score” tab to optimize your article for Google.
Essentially, the topic score tab is where Frase is showing you relevant topic keywords Google wants to see for the search term you’re targeting. This is content optimization and competitive analysis all in one — and Frase will give you a score for how well you’re doing.
The goal is to reach 100%, but sometimes that’s not possible – just get as close to 100% as you can. After that, it’s time to move on to editing.
Editing is taking your rough, but SEO optimized, first draft and polishing it up before publishing.
This means everything from spelling and grammar to concision, clarity, and tone. We not only want the article to be technically correct linguistically but easy to read, flow well, and convey our tone of voice.
And no editing would be complete without plagiarism checks — even if you did write it, the AI assistant could have — ahem — misappropriated someone’s content.
Luckily Grammarly Premium will take care of pretty much all of this in one fell swoop. It’s much more than just spelling and grammar now; Grammarly has its own artificial intelligence to take care of concision and clarity for you as well.
Tools like Grammarly Premium save so much time that I feel they’re necessary to the process along with Frase and ShortlyAI. The time savings when they correct much of the “fluffiness” AI writing can add is priceless.
After you’re done with editing it’s time to bundle it all up beautifully and publish it online.
It’s time to put your freshly edited article online. But you don’t want to just throw it online after spending the time making it just right. In this step, you’ll publish your fancy new article online using beautiful typography, layout, spacing, colors, imagery, and interactive elements to engage with readers.
I use and discuss WordPress, but many of the layout and design principles work on any platform you choose. Once your article is online there’s only one thing left to do — promote the heck out of it.
This step is still under construction. There isn’t much content yet, but will be sharing strategies for promoting your articles, products, and services efficiently — trying to find ways AI can assist and save you time. Stay tuned, more to come.
Alright, this is the end of the guide but real fast as a whirlwind wrap-up of the workflow, it goes something like this:
- Come up with ideas and pick one to write about
- Research it in Frase to learn all about and craft an outline while you study it
- Write the first draft of your article in ShortlyAI using the outline you created in Frase
- SEO Optimize the first draft using the ‘topic score’ tab in Frase to reach as close to 100% as possible
- Edit your freshly SEO optimized draft in Grammarly to fix spelling and grammar as well as concision, clarity, and tone — and don’t forget to check for plagiarism.
- Publish your nicely edited article beautifully using great typography, spacing, media, and interactive elements.
- Finally, promote your informative new article in places it makes sense using strategies that save time and money.
Before you go, this was a quick overview of the overall workflow. The AI Content Dojo is divided into sections based on each step — where you’ll find collections of guides, advice, videos, teachings, and more to help you make the most of AI tools and good, sound workflow techniques to be more productive.
In closing, I’m not saying this is the only way or that you have to use all these tools — in fact, I encourage you to find other tools and techniques that work for you. Everyone has a different learning style and what works for me might not work for you.
But, if you’re on the fence about AI, or want to get started but are feeling overwhelmed by the huge learning curve, I hope this dojo helps.
And if you would like to support my effort to bring you everything I possibly can to help you create better content, faster, please purchase these tools using the links I provide. I’ll get a small commission at no extra cost to you.